Intro
Code
Get Consults
Get Promoted
Social Media
Event
Funnel
"social media" Optimizer
Get More Engagement & Requests to Work With You!
INTRO
⭐ Start Here | How to Use The Optimizer
⭐ There is no straight line to success.
Success comes from a never-ending series of getting stuck and then breaking through... Getting stuck is simply part of the game.
If you want faster success, get great at diagnosing your stuck point and optimizing it quickly.
Step 1 | Find Your Stuck Point
There are many small steps to getting clients. Choose the step that you believe is the biggest constraint.
Step 2 | Open the Inner Game or Outer Game Drop Down
Don't overthink it. Sometimes an Outer Game strategy can shift an Inner Game issue and vice versa. If the dropdown shows daisies or stars, they are not in order. If numbered, follow the steps or questions in sequence.
Step 3 | Use this Guide Regularly
This Optimizer can be your Thrive on-demand Coach. When you inevitably get stuck, don't make yourself or anything else wrong.
Note | It's okay if some of the coaching below doesn't resonate with you. Sometimes, all it takes is 1 question, 1 perspective shift, or one practical strategy or tool to free you up to move to the next level of success.
1 | I DON'T HAVE A BIG ENOUGH FOLLOWING
⭐ Inner Game
⭐ Shift Your Perspective
If you post and get 10 reactions and 3 comments, you might get disappointed. But, 100 people might have read your post!
If you could share content with 100 people in person, you'd probably be nervous about speaking in front of all those people and feel lucky to get that opportunity.
So, appreciate the people who DO consume your content and keep giving them great content to enjoy and share.
⭐ Allow More of You to Be Seen
You don't have to share everything about yourself right away. Just dip your toe in the water and share a little bit. : Notice you didn't die.
Then put your whole foot in the water, and share a little bit more. Notice again that you didn't die. Keep allowing yourself to put more of you in the water until you feel really well known.
And, if you share vulnerably, make sure to add your credibility to those posts so you don't unintentionally de-position yourself.
⭐ Get Extra Support
Bring this to an:
⭐ Outer Game
⭐ Post Consistently
You don't have to post every day, but it is essential to have a regular cadence if you want to grow your following.
⭐ Post Content You're Proud of
Post stuff so good that you love re-reading or re-watching it. If you're loving it, it's safe to say that other people are to.
⭐ Take it Seriously
If social media posting is one of your top paths to book consults or fill events, take it seriously.
Read the entire Posts & Emails to Get Consults template and follow the instructions
2 | I DON'T KNOW WHAT TO POST ABOUT
⭐ Inner Game
⭐ Move Your Body
Sometimes feeling uninspired or stuck can be solved by simply moving your body.
Go for a walk, dance, paint, go for a jog... then take a shower, and a fun post might just come to you.
If not, use the prompts in the right column to support you.
⭐ Are you comparing yourself to other people?
When you're boosting other people's posts, you might compare your uninspired self to their most inspiring self... not a fair comparison.
Instead, compare yourself to your past self 1 year ago... and as long as you're seeing progress, you're on the right track.
And, if you're not seeing progress, that is a great time to book a coaching session.
⭐ Get Extra Support
Bring this to an:
⭐ Outer Game
⭐ Start Posting
Go to Posts & Emails to Get Consults ↗️
Scroll down to "What to Post About" Section & read these 3 sections.
・What To Post About
・Topics For Posts
・Questions to Help You Write More Powerful Stories
⭐ FOLLOW THIS STRUCTURE:
1 | Set a timer for 20 min - 60 min
Commit to writing for that long (or longer if you get in the flow). This means doing nothing but writing, even if the writing isn't coming out that great (yet).
2 | Choose the type of post you're going to write
Engage 🔥 / Teach 🌎 / Win 💎 / Transform 🌊 / Invite 🌱
3 | Copy / paste the template into Social Media
Fill in the blanks adding as much of your personality to it as possible.
4 | Get deeper support
If you're writing a story, go to the "Topics for posts" and "Questions to help you write more powerful stories" sections to help you write a great story.
3 | I KNOW WHAT TO POST BUT I'M NOT POSTING ENOUGH
⭐ Inner Game
⭐ Everyone feels uncomfortable about posting
Success comes from feeling the discomfort and doing it anyway.
⭐ If you post (put yourself out there)
1 | What are you afraid they might think of you?
2 | What would that mean about you?
3 | What would be the worst thing that would happen if they thought that?
4 | Can you know for sure that your people will think of you that way?
5 | What is the impact of believing that?
6 | What would your life be like if you didn’t believe that?
⭐ If you don’t let yourself be visible and show up in service
1 | How will you feel?
2 | What will probably happen?
⭐ What’s possible if you post more?
1 | Is it possible that some people will be inspired by your posts?
2 | How would you feel if you posted more?
3 | What would be possible if you made service to your people more important than your fear?
⭐ How have you already succeeded at this?
1 | Describe a time when you posted and got strong engagement.*
2 | What did you love about that feeling?
3 | What inspired people so much?
*If you've never gotten strong engagement from a social media post, describe a time where you got strong engagement in real life and answer questions 2 & 3 above
⭐ Seek to be known or seek to be liked.
Seeking to be liked will keep you from doing so much.
Seeking to be known will exponentially increase your leadership and income. Which one do you choose?
⭐ People will judge you no matter what.
"So you might as well get wealthy and make a difference while they’re judging you." - Harv Eker
⭐ It's silly to hide from people
"It's silly to hide from people who can't see you. Because they can't see you." - Satyen Raja
⭐ Get Extra Support
・Inner Game Thrive Event! ↗️
・Inner Game Specialty Call! ↗️
⭐ Outer Game
⭐ Just Do it!
You’re amazing! Your people miss out if they don’t hear from you!
This is like a big water slide... the first few times it's scary. Then it gets much easier & more exciting.
Don't wait until you're inspired. Pull out your phone and get it done now. Then, give yourself a HUGE high 5 after!!!
⭐ Choose Your Rhythm
Choose how many times you want to post each week and stick that cadence.
⭐ Schedule it in Your Calendar
Put writing time in your calendar so you don't overlook it.
4 | I'M POSTING REGULARLY BUT NOT GETTING ENGAGEMENT
⭐ Inner Game
⭐ Who are you imagining reading your post?
Usually you don't write in a vacuum... you're writing to someone, even if you're not consciously aware of who this someone is.
You might be writing to someone who has criticized you and then wonder why you hate writing so much.
To write your best stuff, write your content to your favorite potential client or client... someone who deeply respects you and benefits from your wisdom.
⭐ Do you love your posts?
People come onto social media to connect with people and get entertained.
Was your post connecting or entertaining? If not, how can you make it more connecting and entertaining?
⭐ Did you fall prey to the 3 Engagement Suppressors?
The 3 Engagement Suppressors: Lecturing, Selling, and Preaching
・Lecturing | Teaching content that bore even you when you read it.
・Selling | Sharing nothing but your short hot copy and expecting to get sign ups.
・Preaching | Sharing fluffy teachings with no gritty, raw stories that ground your teaching and make it way more exciting.
Instead of lecturing, selling, or preaching use the Thrive Templates and add your personality to them.
⭐ Get Extra Support
Bring this to an:
⭐ Outer Game
⭐ Did You Wake Up the Algorithm?
Did you engage with other posts for 5-10 min before & after posting? (React & Comment on Thrivers' and Potential Clients' Posts.)
⭐ Rate Your last 3 Posts (1-low, to 10-high)
・How attractive was the photo you posted?
・How much did you stay on template
・How much did you share the raw, gritty truth?
・How concise were you?
・How gracefully did you express your credibility?
・If there was a Call-to-Action, how clear was it?
⭐ Post a Better Post Now
Focus on the question above that you rated lowest, and see if you can improve that area.
⭐ Spend More Time on Your Post
If social media posting is one of your top paths to get clients, it's okay to spend 30-90 minutes writing memorable posts (if you have the time).
It's ideal if your posts are so good that you take pleasure in re-reading them.)
Good Writing is Good Editing
Don't pressure yourself to channel a masterpiece in one shot.
Great writers get SOMETHING okay down and then edit it until it's great.
Before & Afters
Go to Posts & Emails to Get Consults and look up the Before & After section at the bottom of the template. Use those makeovers to inspire you to make your posts better.
5 | I'M GETTING ENGAGEMENT BUT NOT GETTING CLIENTS
⭐ Inner Game
⭐ Are you Afraid of Being Seen as Salesy?
Some people might see you as salesy. And they won't be wrong... you need to sell to get clients.
As you continue in Thrive, you'll get better and better at getting clients without being salesy at all.
But, it's inevitable that some people may see you as salesy.
But the alternative is that nobody ever sees you as salesy but you have no clients and no business.
If you're following the practice of posting 80% highly engaging, valuable content, and 20% invitation,
⭐ Are You Afraid of No Engagement?
Are you afraid to invite people to book a consult and get no-takers... publicly?
It's uncomfortable. But SOOOO good for spiritual growth.
Look forward to it. And, use it as a reason to do inner work... until you get to a point where you are so devoted to service that no's are just a little speed bump on the way to your success.
Everyone you admire who has reached a high level of success has gotten a lot of no's.
So, get as many no's as possible, as soon as possible.
⭐ Get Extra Support
Bring this to an:
⭐ Outer Game
⭐ Are you using the invite posts?
After you post 4 engaging, valuable posts, it's ideal to make your 5th post a call to action where you invite people to book a consult with you.
You can use one of the Invite posts. Or you can insert an invitation at the end of one of your engaging, teaching, winning, or storytelling posts.
⭐ Are you following up in the DM's?
Use the Private Message New People Template Stage 1 | Category 2 to follow up with them in the DM's.
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